The Grand Canyon of Color: How to Talk About Color Across the Creative / Technical Divide

John Seymour, John the Math Guy, LLC; Maggie Maggio, Smashing Color

Why should graphic designers and production artists know about the technical side of printing?  How much do printers need to know about the process of creating art and design projects for print? Why does it matter?

John Seymour will play the part of the frustrated printer and Maggie Maggio will act as the equally frustrated artist in this fun production of “I Couldn’t Disagree More.”

While wading through each other’s jargon, they will meet halfway and slowly, with great difficulty, start to appreciate each other’s perspective. Little by little, as communication improves, they will begin the process of building a bridge over the great divide.